Made in Blog

Blogger of the month – Aeryn Lynne of Geek with Style

by Maëva on 13.05.13 • No Comments

It’s been a while since we started to follow Aeryn Lynne, the awesome blogger behind Geek With Style. We were really curious about her beginnings into the blogging adventure and she kindly accepted to answer our questions and revealed all her secrets!

Tell us a little about Geek With Style? How did it all start?

Geek with Style is my little place on the web where I can talk about my love and need for plus-sized fashion, consumer technology, as well as interesting happenings online and in my city.

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Inside MiB

Lunch Beat: clubbing during lunch break !

by Élodie on 10.05.13 • No Comments

It’s now the end of boring lunch break when you used to sit down alone or hide behind your desk! The Lunch Beat Montreal, a concept coming from Sweden, made it’s grand debut yesterday at Cinema Excentris, were Montrealers could enjoy a very fun workday dance party.

Dance and eat you say?! Made in Blog was there of couuuuurse!!!

Picture : @madeinblog

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Brands ♥ Bloggers

Shu Uemura Brand New Online Shop In Canada!

by Élodie on 02.05.13 • No Comments

Exciting news for all Canadian Shu Uemura fans!

The famous Japanese luxury beauty brand Shu Uemura, just recently launched online store in Canada!

“This is really a dream come true for me and so many other Canadians. she uemura has always been a little difficult to obtain._ perilouslypale.com

The world renowned brand cosmetic wanted to meet the bloggers in order to introduce their new e-shopping web site. Shu Uemura has chosen Made in Blog to conduct a communication action combining a special contest operation with blogger outreach, banner ads and sponsored tweet. Exciting !

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Campaigns

Tubetime – Unlimited live tweeting !

by Élodie on 26.04.13 • No Comments

Remember back in January, we were looking for talented influencers to live tweet and promote a brand new social TV app in Canada. Many bloggers and influencers responded to our call and blew up our registration list in less than two days!

During two month, Made in Blog helped Tubetime to launch a brand new social TV app.

A key objective of this campaign. that took place on Twitter and on Canadian blogs, was to reach out a very targeted audience and engage them with the new app. So, we taped on the ‘live tweeting’ growing phenomenon.

This complete digital campaign was divided in two different periods. First, it started with a Blogger Outreach campaign via Twitter, the second part was a sponsored post campaign that took place on selected Canadian blogs.

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